Needs Driven Leadership - Culture Transformation



  • Creating more effective leaders from the bottom up to make teams and organisations even better places to work and succeed in
  • Eliminating de-motivational work environments
  • Assessing and maximising a team or organisations full potential
  • Breeding a culture of trust, collaboration + accountability + contribution = results
  • Improving mental resilience and each individuals' ability to succeed
  • Developing attitudes of discretionary effort to deliver increased productivity
  • Realising organisational capability and overcoming resistance to change
  • Improving critical thinking and complex problem solving skills
  • Creating world class managers and teams, including identifying future leaders
  • Increasing sales and customer satisfaction / retention / growth
  • Developing and retaining top talent


Originally from humble beginnings and a fairly tough background, I invested in my own education and developed the skills to work in, consult, coach or lead a wide range of businesses: from cutting edge high tech start ups that created industry firsts, mid size traditional businesses that went on to be sold to market leaders and as a senior advertising executive with Fortune 500 and FTSE 100 global information communication companies, where I led teams to grow revenues from zero to nearly £20m pa and leading multi-million pound culture change programmes. Consequently, being singled out for recognition with 'Distinguished Achievement' and CEO ‘Outstanding Contribution to Business’ awards!

This kind of recognition is always welcome but the thrill for me has always been seeing individuals and teams lift their spirits, their performance, their confidence, their self-belief and collaboration to realise more of their collective potential to achieve things they previously may not have thought possible. My files are full of such stories and it's these sincere 'thank you messages' that give me the most satisfaction.

This has been made possible because throughout my career, I've invested extensively in the study of management psychology and researched the very best assessments from behavioural science and supporting digital transformation tools, not just to influence my own thinking for personal benefit but also, to learn how to effectively and ethically influence the thinking habits of others for mutual benefit, whether they be clients, people working above, alongside or under my leadership.

I have actively sought out other people with aligned values and ethics but complimentary expertise in order to offer clients the best solutions possible when it comes to 'people' and getting them to bring their best selves to work.

What we collectively advise on and teach now is what we've all used - proven frameworks, practical, workable principles and unique tools and interventions for the real world today, backed with the latest scientific research from neuropsychology, things that everyone can put into practice to make a positive difference in their personal careers, teams, businesses and in fact, in other aspects of their lives too in some cases.


From experience of working across wide and varied organisations and industries over the last 25 years, we know that success doesn't have to be stressful, where tension and pressure are the norm. 

Those people who achieve the highest respect and admiration from the people they lead or work alongside, are the ones who show that success can be achieved in a more relaxed, calm, considered and inspiring way.

What you really want to know is 'can our products or confidential consulting services help you achieve more success with less pressure and stress' i.e. no BS or false promises, right?

My belief is that everyone can be and do more, and often with less effort or stress so why not get in touch, use the link below to set up a complimentary personal consultation with me in the first instance, and all in total confidence of course.